NextGen Leads

NextGen Leads, LLC is a San Diego, California-based digital advertising company established in 2014 to serve the insurance industry with performance-focused marketing solutions. The company helps agents, brokers, and carriers reach consumers actively shopping for under-65 health insurance, Medicare, and auto insurance. Through a proprietary technology platform, clients gain absolute time control over campaigns, budgets, and lead flow while accessing large volumes of verified insurance shoppers. The company operates in the insurance marketing and data solutions space, emphasizing transparency and efficiency in consumer acquisition. NextGen Leads generates demand through its owned-and-operated digital properties, providing clear insights into traffic quality and lead performance. By offering data leads, live transfers, and call-based solutions, the company enables clients to connect with motivated consumers at the right moment while maintaining responsible marketing and privacy standards. NextGen Leads designs its services to support a wide range of clients, from independent agents to national carriers. Data leads are delivered in real time and can be filtered by location, age, and coverage interest to align with specific sales strategies. Live transfers connect agents with prequalified consumers through US-based call centers, while direct call solutions charge only for active conversation time, supporting detailed, consultative sales processes. The proprietary platform is a core element of the company’s offering, providing an intuitive dashboard for complete campaign management. Clients can start, pause, or adjust campaigns instantly, manage bids and budgets, schedule delivery hours, and track performance metrics without contacting support. A second-price auction model promotes fair pricing by ensuring clients pay only slightly more than the next-highest bid, thereby improving cost efficiency. Compliance and long-term partnership value define NextGen Leads’ approach to business. All consumer interactions follow strict regulatory standards, with data leads verified through trusted compliance technologies and live transfers screened before connection. The company supports carriers with scalable, brand-compliant campaigns while empowering agents through transparent self-service tools and dedicated guidance. Ranked on the Inc. 5000 list in 2019, NextGen Leads is recognized for ethical practices, reliability, and continued growth.