Jack Heald
Jack Heald is the Founder and Chief Loyalty Expert at Cult Your Brand. A native of Bartlesville, Oklahoma, Jack graduated from Baylor University with a degree in Music Composition. Since corporate recruiters didn't seem interested in hiring any composers, he set about learning more commercially profitable skills. Thus began an eclectic career that included stints as a telephone technician, house painter, computer salesman, chauffeur, musician, software developer, project manager, futures trader, systems analyst, webmaster, business process consultant, teacher, author and stage actor. He was the 11th employee at Dell Computer but left too soon to get rich. He taught himself to program, started and built a software company and eventually sold it to a competitor. While at JDA Software, he managed software implementations for some of the biggest retailers in the US and Europe. His road-warrior lifestyle cost him his health, so he quit JDA and taught himself to daytrade stocks and commodities. He discovered that new traders need a lot of help, so he wrote and published the definitive guide for beginning traders: Buy High, Sell Low - Lessons and Warning for Beginning Traders. The stock market crash of 2008 scared him, and the flash crash of 2010 convinced him that there had to be better way to make a living. So he turned his back on daytrading and returned at last to his first love: writing. And that's how he became a copywriter. He is one of a select few copywriters credited with creating a a multi-million dollar sales campaign his first year in the business. Jack married young, raised four brilliant, beautiful children, survived a nasty divorce and lived to tell about it. He's an accomplished musician, history enthusiast, recovering amateur economist, promiscuous reader and passionate learner. He enjoys the writings of C.S. Lewis, P.G. Wodehouse, Winston Churchill, Terry Pratchett and Neil Gaiman. (Yes, they're all British.) He loves loud motorcycles, Black Adder, single-malt scotch, expensive cigars, hot jazz, gritty blues, classic rock and the extradordinary love of a very good woman.
